Blaupunkt has been a key player in the car audio segment. They also used to sell aftermarket car audio equipment along with being the OEMs (Original Equipment Manufacturers) for a lot of car brands like VW, Tata, Mahindra etc. The tussle between electronic brands and e-commerce does not seem to end any time soon, however realizing the need to address this issue; Blaupunkt India has revoked the warranty on products sold online, typically via predatory discounts and offers.
Installation of the audio equipment is crucial — improper installation makes the best equipment sound bad. Blaupunkt offers professional installation when its products are bought offline. However, this installation is currently unavailable when you buy a Blaupunkt product online. Your only option? You may end up going to an untrained professional to install it. This compelled the company to revoke warranty on the same.
Looking at the importance of online sales they have launched a new range of products especially designed for the online channel. This range would be featuring a ‘Do it Yourself’ installation for the products, thus enabling the buyer to get the most out of the product.
The current product range which needs professional installation will therefore not be covered under warranty if purchased online. Hence you might want to make sure before you place an order for Blaupunkt products online.
