According to research and analytics firm IDC, PC sales saw a quarter on quarter slump of 8.3% in the third quarter of 2013. The overall PC shipments through showed a year on year growth of 8.4% and stood at 3.24 million units. HP continues to dominate the PC market with a huge 32.3% of the market. Lenovo has been showing decent growth and now stands at the second spot with a decent 13.6% of the market share. Dell, once the leader of the pack languishes at third place with 11.8% of the market. The rest of the pack can be seen in the box below.
According to Manish Yadav, Market Analyst, IDC, “July and August was noted to be upbeat as lower tier channels stocked up owing to exchange rate pressures. However, excess stock mixed with poor end user demand weakened channel buying in September”. Despite constrained spending, back-to-school season and festive demand starting Onam did drove pockets of investment amongst consumers, particularly around Portable PCs.
IDC forecasts that things would not be much better when the Q4 results come in. They attribute this to an expected price hike and the fact that internal political issues like the elections in Delhi, civil issues in the state of Andhra Pradesh might cause people to stall their purchases. The launch of Intel’s new Haswell processors along with the updated version of Windows (8.1) also doesn’t seem to affect the consumers’ buying habits it seems.
